https://candicelsylvia.com/home daily 1.0 2026-02-06 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/c21004d0-21e4-40ca-a986-c88cb71f744d/CLS-logo-header-centered.png Home https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1614814377689-OZCEEZ9YV7DM2L2UKB76/RoC%2BRegimen%2Bfinder Home - Digital Sales Enablement The customer journey experience curates your brand into sophisticated micro-moments to bring your narrative to life. I quickly grasp your audiences’ psychographics to create both offline tactile campaigns and online decision trees to communicate product architecture. Basically, I build the algorithms & customer journey that leads to sales. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1614882770418-I7RR2I8RICFET4LX5CZG/Screen+Shot+2021-03-03+at+3.36.20+PM.png Home - Product Messaging I inspire brand confidence by defining clear product architecture and content that engages the senses. With proven success in companies of varying scale and sales models, I’ve distilled ownable points of difference supported by a full range of copy, video scripting and editing for creative asset production. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1572907265251-26GE8QTTE0JU4ZY303DY/B215879D-F119-42A2-838C-6BC344342970.jpg Home - Experiential Branding I develop sticky branded environments by capturing the heartbeat of your brand DNA. Whether your solution includes digital, in-person, social or gamified immersions - I define a clear success process that incorporates shareable moments. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1572906551834-9H5CB9GTU9KM8YOJQZQ7/BC_3-29_LEAD_ErikMelvin_3279.jpg Home - Event Content & Media Training Tell impactful stories through polished delivery and well-balanced content. Unify your audience and give fire to your call to action in webinars, meetings, conferences, expos, and events. From scriptwriting, storyboarding, video production, speaker sourcing and speaker coaching, I provide a through-line in content to ignite action. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1664418326376-6X73VZNO6RGV3TCVL9MR/unsplash-image-vVSleEYPSGY.jpg Home - Training Strategy & Architecture If you are looking to optimize your team’s workflow, I’ll recommend an organizational infrastructure built for growth. With experience in both centralized and decentralized global teams, I leverage over 20 years of leadership and success measures. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1587150559305-QNFMVY3RIT8YRT1S4A3F/_LOGOS-IMAGE-04-17-2020-color.jpg Home https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1573018730254-GE0BP30154BL7U5VAJI8/_LOGOS-IMAGE-you-may-have-seen-us-new.jpg Home https://candicelsylvia.com/product-messaging daily 0.75 2022-01-31 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575426481158-CK3T34REV2STPT4FMNY2/Artboard+7.png Product Messaging https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575426561430-N1FZDWCM5CG83ULZKAS3/Artboard+7+copy.png Product Messaging https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574721978246-3S2EMJPH3T3DCDJGMS2E/1.png Product Messaging https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722037010-M0HWEU1K9EGRKKIFVM4D/2.png Product Messaging https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722050967-0BXI40TOO27JIMP5L1GC/3.png Product Messaging https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574815683300-79EDBQF3N7I35P2QF6YH/IMG_0622.jpg Product Messaging https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575429883349-ALMJD1VCB6CXLOLOVKNA/Skincare-Catalog-1-reduced.gif Product Messaging https://candicelsylvia.com/immersive-events daily 0.75 2022-01-31 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575664173358-CJZA123NURTJV4Y7X0IO/Artboard+7.png Immersive Events https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575664192990-V18A616QRVMZE73SYUOQ/Artboard+1+copy+2-8.png Immersive Events https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574721978246-3S2EMJPH3T3DCDJGMS2E/1.png Immersive Events https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722037010-M0HWEU1K9EGRKKIFVM4D/2.png Immersive Events https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722050967-0BXI40TOO27JIMP5L1GC/3.png Immersive Events https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575668637115-WJZR7QOH7DAM8LGRRUGB/BC_3-29_LEAD_ErikMelvin_3279.jpg Immersive Events https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575673172650-IMQPZQP6COLZALZNA4CK/BC-gif.gif Immersive Events https://candicelsylvia.com/learning-strategy daily 0.75 2022-01-31 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1575426481158-CK3T34REV2STPT4FMNY2/Artboard+7.png Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576182325009-X9A0ATH70R4P70SLNKRW/Artboard+1-8.png Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576037721383-EWVU4HJ4COKWL4MFG4W9/melrose-place-shop.jpg Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574721978246-3S2EMJPH3T3DCDJGMS2E/1.png Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722037010-M0HWEU1K9EGRKKIFVM4D/2.png Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722050967-0BXI40TOO27JIMP5L1GC/3.png Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576267005206-9N1EP0QRMI7MUPKTA9U9/04E7BACE-E364-44A6-8311-A3B8956857C00-edit.jpg Learning Strategy https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576270904885-AG7CXEAPXG6NUMU99BVF/honest-gif.gif Learning Strategy https://candicelsylvia.com/sales-enablement daily 0.75 2022-01-31 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576652902104-NVAJIPFLI587VPJA1A2T/LECTERNArtboard+1-8.png Sales Enablement https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576655179926-XD2POWP2GHGPE1XT51I9/peopleArtboard+1-8.png Sales Enablement https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574721978246-3S2EMJPH3T3DCDJGMS2E/1.png Sales Enablement https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722037010-M0HWEU1K9EGRKKIFVM4D/2.png Sales Enablement https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722050967-0BXI40TOO27JIMP5L1GC/3.png Sales Enablement https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576735149885-SL1YAY8Y25R83Z4G9EVM/Screen+Shot+2019-12-18+at+9.58.07+PM.png Sales Enablement https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576736336848-0CEN77WNUWGTUGRX9YUJ/tru-aura-gif.gif Sales Enablement https://candicelsylvia.com/customer-journey daily 0.75 2022-01-31 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576821740020-3NZ12Z22LI2CQH5O531B/productArtboard+1-8.png Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576821752226-ZQYKSG50TZML5AGD37A4/compassArtboard+1-8.png Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1580855058514-TL0R8529PAD6YIVO2UI1/customer-journey-gif-v4.gif Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574721978246-3S2EMJPH3T3DCDJGMS2E/1.png Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722037010-M0HWEU1K9EGRKKIFVM4D/2.png Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1574722050967-0BXI40TOO27JIMP5L1GC/3.png Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576808306692-V5PWA7X2HNY70W3V5FLV/1EC24EAD-D006-427B-84F3-6F470DB32ECB+%281%29.jpeg Customer Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1576958863433-Z9O432LK5FLMVM6ZF4DE/meaningful-beauty-gif-new.gif Customer Journey https://candicelsylvia.com/proof daily 0.75 2022-09-29 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1615498590888-X7Y4NUVNG3L1PAVYQ2PA/Davey%2BAwards.jpg Proof - 16th Annual Davey Award Winner - 2020 The Academy of Interactive and Visual Arts recognized Results Training Group (my agency) during the 16th annual Davey Awards with two gold awards for the launch of MONAT Global’s new skincare category for product messaging and experiential training. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1615499078964-F4LK0XTI6ZZUHVCSXN82/Training%2BMag.jpg Proof - Training Magazine Network Choice Award Winner - 2020 The Training Magazine Network recognized Results Training Group (my agency) during the 2nd annual Network Choice Awards, a peer and crowd-sourced vendor awards program, for outstanding Custom Content and Program Development. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639608966-Q3SHZ3N80V5MEH9UXAPJ/image-asset.png Proof - "As always, thank you for your great support and I am very excited for the super strategic foundation that will undoubtedly yield strong success/growth that we can track year after year!" — Honest Beauty https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639414458-AJ5REFIMZ7DTDOTC3ZGI/image-asset.png Proof - "It has been a huge success! Thank you very much for your work. We will definitely stay in touch for the future launches." — MONAT Global https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639055089-JW03YNS70I5ZX78Y2S2R/image-asset.png Proof - “The Beautycounter Launch Box created for the Sephora Canada was truly a best-in-class example. It’s a 10 out of 10. Stunning- my mind was literally blown.” — Sephora Canada https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612640315859-ZYGDOBS0LKOPNL0VG3RB/image-asset.png Proof - "Our construction company recently initiated a training campaign across multiple departments and disciplines. Although collecting content, creating training modules and organizing the library across many teams seemed daunting, Candice made the process look easy. We could not have successfully executed this training initiative without her insight, creativity and production.” — ACCO Engineered Systems https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612640277971-U5PTX47V44XJBYZVLB6N/image-asset.png Proof - “I cannot tell you how many people around the office have been simply blown away by both the simplicity of what you designed and the brilliance with which it achieves the end goal.” — Guthy | Renker https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612640389006-OQHMG7M29APC8EIOPZJC/image-asset.png Proof - "Thank you so much for all of your work on the shoot! We are so pleased!" — RoC https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612640409468-5WG5LMICBFPP9MDQDQI6/image-asset.png Proof - "We could have never pulled off the event without all of your ideas, guidance and support. The reviews have been stellar so please be very proud as you were a big part of it." — Beautycounter https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639103105-B04YFJBJ301P4K4EOMAF/image-asset.png Proof - "Thank you for such great work on these videos, especially the Behind the Brand. I love the message and I know our Beauty Advisors will too." — Sephora https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639123809-WLT322QZFI49SX8FW8CQ/image-asset.png Proof - "Thank you for all your notes. This is exactly what we need." — Moon Juice https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639140318-PCP9GT0DNW3WOO7XQ2NN/image-asset.png Proof - "Thank you for a fantastic weekend! Your input and direction leading up to Empower and your involvement on site were instrumental to our success! Our field love you!” — Tru Aura https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612639151904-0G9ADGH1GTSQIPTSQTYM/image-asset.png Proof - “As a startup, there are a number of things to get done—so knowing we had the initial makings of a training flow strategized before launch helped us focus on marketing and acquisition.” — StyleRow https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612640447901-R7L7HOSR26CJMMF9JAYA/image-asset.png Proof - "Thank you for these and please convey to Candice that they are EXACTLY what I wanted. I really appreciate it and I’m excited to deploy this knowledge. Love, love, love the ‘Pro Tips’ at the bottom BTW. " — Beauty Barrage https://candicelsylvia.com/who daily 0.75 2022-09-29 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1611859177337-K4FQLDU0318K7LNBZVCS/Founder%253A%2BCandice%2BSylvia Who - Candice L. Sylvia Candice Sylvia is a strategic thought leader, messaging architect and trusted talent development expert. Trusted for decades by leading beauty brands, Candice has ideated, executed and enhanced edutainment for unicorn and industry behemoths alike, and with triple digit increases and award winning content in the rear view mirror - she’s just getting started. Described as a next generation brand storyteller, Candice elegantly reimagines the customer journey through a high-touch meets high-tech lens, propelling teams toward omni-channel success while simultaneously elevating a brands’ global presence. She brings an integrated and holistic approach to support brand equity by simplifying the path to purchase through creative and sticky marketing campaigns and to transform the future of edutainment on an integrated global omni-channel scale. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1611859288164-3MBUC24CMCJZTEH8Q62B/_LOGOS-IMAGE-fast-co-3.jpg Who https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1594242793891-CXOS3DE8PXHPOKEH5FJ9/thrive-global.jpg Who https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1611797702053-UZ794QXR4WUXMXLFEGSD/training-industry-logo.jpg Who https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1602011292392-UOUA07BURDL746NUQ8UQ/training-mag-logo.jpg Who https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1614813025155-GQAHUHGO054C0FNX5LRG/Fast%25252BCompany%25252Barticle Who - $20 Publication: Fast Co Topic: Mindset leadership hacks high-growth talent uses to catapult professional growth. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1614812856615-OBMS212605PWW7X5VTAM/Screen%252BShot%252B2021-03-03%252Bat%252B2.54.39%252BPM.jpg Who - $40 Publication: Training Mag Topic: Getting the most out of a business training (or creative) brief with your agency. https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1614812876610-PSISIHY3UFLUJ4XPJDP5/Training%2BIndustry Who - $60 Publication: Training Industry Topic: Maximizing teams across the organization to boost business productivity and ROI. https://candicelsylvia.com/consumer-sales daily 0.75 2022-09-29 https://candicelsylvia.com/consumer-sales/anastasia-beverly-hills monthly 0.5 2021-04-07 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613097461650-1Z0KQWIM5MH82IB5XB6A/IMG_1964.jpg Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613095634917-XSLB18B5785YYV9011B3/Screen+Shot+2021-02-11+at+6.06.12+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613097165751-PVZLG6DS0JFMYNP1QDWM/Screen+Shot+2021-02-11+at+6.32.30+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613095630898-6XN69WMQ4DGZ1VLWXJ85/Screen+Shot+2021-02-11+at+6.06.27+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613098588552-Z3XW1HKTD0MQFCM9N6UE/Screen+Shot+2021-02-11+at+6.54.34+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613097490641-BC0VKJRTYGGP4QBN9RLN/IMG_1967.jpg Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613095627610-RCISEDHJD0NR5U7XXPIG/Screen+Shot+2021-02-11+at+6.06.41+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613097330726-R2A1H6WKAXD8QD1UTHPQ/Screen+Shot+2021-02-11+at+6.35.11+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613095623664-9DDNG5ILHMGEGDBT1L1D/Screen+Shot+2021-02-11+at+6.06.53+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1613097054768-W4HPT7J59XP8AVLT8Z3J/Screen+Shot+2021-02-11+at+6.21.15+PM.png Wayfinding - Anastasia Beverly Hills Brow Journey https://candicelsylvia.com/consumer-sales/meaningful-beauty monthly 0.5 2021-04-07 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612558227227-FRGUB9FBL3LTC8OUW0WV/IMG_0580.jpeg Wayfinding - Meaningful Beauty Skincare Assets https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612559154461-GCMCNIA3S3O7ARELJ9U8/Screen+Shot+2021-02-05+at+1.00.05+PM.png Wayfinding - Meaningful Beauty Skincare Assets https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612559172704-4B75W89GSELNJL68VV5O/Screen+Shot+2021-02-05+at+1.00.14+PM.png Wayfinding - Meaningful Beauty Skincare Assets https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612559183020-B2WRXNBL4DJ43ENIG0P6/Screen+Shot+2021-02-05+at+1.00.32+PM.png Wayfinding - 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Meaningful Beauty Skincare Assets https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1612559206964-YHEEK2MEWYHP4CFT4YM5/Screen+Shot+2021-02-05+at+1.05.07+PM.png Wayfinding - Meaningful Beauty Skincare Assets https://candicelsylvia.com/consumer-sales/roc monthly 0.5 2021-04-07 https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/24439b80-80cd-45c3-98cb-0a56255070f1/Screen+Shot+2020-10-23+at+4.23.21+PM.png Wayfinding - RoC Skincare Education https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1615248938939-9RXT2IXOY8UYA8L1JIVS/Screen%2BShot%2B2020-10-23%2Bat%2B4.22.50%2BPM.jpg Wayfinding - RoC Skincare Education https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1fdd6ed3-9126-4e7b-baea-3635f177f1ad/Screen+Shot+2020-10-23+at+4.23.40+PM.png Wayfinding - RoC Skincare Education https://images.squarespace-cdn.com/content/v1/5dbcc36ba7b69c23d81a0340/1615247817753-B9JNNPSS3MJYJJCCPPWU/RoC+Skincare+Diagnostic Wayfinding - 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